Development Process

Miscommunications can be costly. Unfortunately, they happen all too often... Many developers don’t take the time and effort necessary to learn about their client’s business and goals before starting a project. In the end, they develop a web presence for who they assume their client is, not who their client actually is. Development Gate follows a simple process to ensure there are no miscommunications along the way, making sure you end up with a product that you will be happy with the first time around.

• Discovery

  

  We work with our clients to understand their business, products, services and competition. We then use this information to develop a web presence or marketing campaign that seamlessly integrates with your marketing goals.

  Tactics

  • Meet with Project Team
  • Analyze Client
  • Analyze Competition

• Strategy

  

  After determining your marketing goals, we use the information we collected to develop a step-by-step strategy that will lead to accomplishing your goals. We use process flow diagrams and wire-frames as effective methods to communicate our ideas back to you and give you an idea of what to expect when we are done.

  Tactics

  • Brainstorming
  • Mind Mapping
  • Determine Requirements

• Planning

  

  We establish milestones and develop timelines to ensure that everyone involved in the project knows what to expect. By always knowing what to expect and when, you can enjoy a stress free development experience.

  Tactics

  • Develop Milestones / Timelines
  • Delegate Tasks and Responsibility

• Design

  

  Our creative team will use the information collected in the discovery and strategy steps to craft a selection of designs custom tailored to your unique needs. The potential design options will be presented to you for you to choose which path you would like to take.

  Tactics

  • Look and Feel
  • Messaging
  • Content Development

• Development

  

  When the creative team has completed their work, our development team is responsible for bringing that creation to life. When the development process is nearing completion the development team will test the system and integrate it into your existing systems.

  Tactics

  • Programming
  • Testing
  • Integration

• Launch

  

  We make sure it ‘just works’. We handle server setup, networking and deployment to provide a smooth launch for our clients. We can even provide on-site training to your staff to help ensure things run smoothly during and after launch.

  Tactics

  • Client Review and Approval
  • Server Deployment
  • Release Process
  • Training

• Marketing

  

  Once your new material has been launched, our marketing team takes over to spread the word about your new marketing collateral and find new customers who are interested in your product or service.

  Tactics

  • E-mail Marketing
  • Search Engine Advertising
  • Social Media
  • Print Collateral

• Tracking

  

  We track a variety of statistics which are reported back to you. These statistics are useful in determining how successful your new website and/or marketing material has been and how much it has helped your company grow. We can then analyze the data and make adjustments to your marketing campaign accordingly.

  Tactics

  • Site Statistics
  • Search Engine Statistics
  • Ongoing Support

To learn more about the full set of services we offer, please visit our Services page.